Stay-on uses an innovative "down-up" multi-stakeholder participation method, where transnational external actors facilitate local communities' capacity to mobilize internal resources and unlock youth potential in rural areas. In the EU, rural areas are affected by a higher share of NEETs, and a higher proportion of the population faces the risk of social exclusion. Stay-on's ultimate objective is to create conditions that enable young people to "stay on" rural land by ensuring their access to opportunities, benefits, services, and jobs. The project aims at fostering youth empowerment by providing adequate skills for the rural labour market, such as digital skills, abilities to manage environmental impacts, and personal development.